At TD Media, we have successfully managed Google Adwords accounts for our clients for more than 15 years. We were invited to Mountain View to attend the first Advertiser Summit at the Google campus where we met product managers and witnessed an early preview of the Google + platform. Well, today we make it official. We are now … Continued
On April 26th 2015, Google officially announced that mobile-friendly website design will be used as a ranking factor for results they return. You can read the full blog post here. This means that if your website is not mobile-friendly, you are now at a disadvantage in attaining high search engine rank with Google.
The always amazing Avinash Kaushik recently wrote an excellent article explaining The Digital Analytics Ecosystem. As you can imagine by the title, it’s not a quick read. Despite that fact, it contains information that is absolutely essential for both digital marketers and their clients alike. One of the key points Avinash makes early on, … Continued
In January we prepare annual reports for our marketing clients. This is in addition to the standard monthly performance reports. Comparing this larger 12 month period is really useful for measuring progress. It takes into consideration seasonal fluctuations that affect month to month comparisons. Its also good for clients with whom we have been working with for several years. … Continued